CHANTILLY, May 8, 2023 – InfoBase Publishers, a trailblazing provider of competitive intelligence services for companies operating in the Federal marketplace, is pleased to announce the launch of advanced features in its Customers module, a vital component of its renowned DACIS intelligence service.
With a new look and highly efficient architecture, the company’s clients can gain deep understandings of their target audiences quickly and easily. The enhanced Rankings function drives into each company’s ongoing projects, associated cost centers, contracts, programs, and their subcontractors. Leveraging DACIS mergers and acquisitions information, the Customers intelligence module seamlessly incorporates corporate transactional details.
“The launch of the enhanced Customers module is a significant milestone for InfoBase Publishers,” said John Morris, Chief Information Officer at InfoBase Publishers. “An improved visual experience running on a new, advanced architecture, and powered by significant performance investments, makes it even easier for our customers to get holistic perspectives to help better achieve sustainable growth.”
Key features of the new capabilities include:
Advanced Customer Profiling: The enhanced Customers module employs sophisticated algorithms and machine learning techniques to develop comprehensive customer profiles. By analyzing extensive data from diverse sources, businesses can now gain unprecedented visibility into customer demographics, purchasing behavior, decision-making processes, and preferences.
Market Segmentation: With the improved segmentation capabilities, companies can effortlessly identify and categorize their customer base into distinct groups based on relevant attributes. This empowers businesses to tailor their strategies and offerings to specific market segments, enabling more targeted and effective customer engagement.
Competitive Benchmarking: The new capabilities facilitate comprehensive competitive benchmarking, allowing organizations to evaluate their performance against industry peers. By gaining valuable insights into competitors’ customer profiles, market share, and strategies, companies can fine-tune their own approaches to gain a decisive edge.
Real-time Alerts and Notifications: The updated module provides real-time alerts and notifications to keep businesses informed of important customer-related developments. From contract wins and losses to changes in purchasing patterns, organizations can stay proactive and respond swiftly to capitalize on emerging opportunities or mitigate risks.
The new features are seamlessly integrated into InfoBase Publishers’ DACIS intelligence service, which has long been recognized as a reliable source of comprehensive data and insights for organizations operating in the Federal market. With this latest release, InfoBase Publishers once again affirms its commitment to continuous innovation and meeting the evolving needs of its valued clients.
For more information about these enhanced capabilities and the DACIS intelligence service itself, please visit www.dacis.info or contact InfoBase Publishers at 806.758.7837.
About InfoBase Publishers:
InfoBase Publishers is a leading provider of competitive intelligence services for companies servicing the Federal marketplace. With its DACIS intelligence service, InfoBase Publishers empowers businesses with insights that and comprehensive data to gain a competitive advantage in the Federal market. Through continuous innovation and a customer-centric approach, InfoBase Publishers remains at the forefront of delivering cutting-edge solutions that drive success for its clients.